3 Tips For A Better Business Website In 2023 November 2, 2022 Advanced SEO Techniques, Brand development Your website is your 24/7 passive business card. Have you ever wondered if your website is working as hard for you as it should be — or could be? Have you looked at your Google Analytics to see […]

What Are The 4 Pillars Of Blogging? October 1, 2022 Blogging Blogging is here to stay. If you weren’t already aware of that, it is one of the best ways to keep the content on your website active and Google loves an active website. “Active” means that new content is being created regularly. If your […]

What Are The Stages Of Business Growth? September 23, 2022 Brand development, Business advice Are you a pool industry professional in the new business phase? Are you going to open a swimming pool building or pool service business or both? No matter your business plan, everyone is in the start-up phase at some point. You […]

How To Get The Most Out Of Paid Social Media Ads September 15, 2022 Advanced SEO Techniques, Online marketing Social media and its ever-changing algorithms makes it hard to have your business posts found without resorting to paid ads. When you decide to budget for paid ads whether it’s on Facebook, LinkedIn, Instagram or any […]

Why Pool Industry Pros Need Online Reviews September 9, 2022 Advanced SEO Techniques, Brand development Online business reviews for your pool business aren’t just “nice to have” Rex Richard explains why pool industry pros need online reviews. Whether you’re new to your pool construction or pool service business, word of mouth is great to find […]

5 Tips For Writing Google Ad Copy August 11, 2022 Brand development, Online marketing Whether you have a small marketing budget or a large marketing budget and believe me, Rex Richard knows that the “budget number” is relative — you need to ensure you’re getting the biggest bang for your Google buck. We have 5 […]

How To Market Your Pool Industry Business August 4, 2022 Advanced SEO Techniques, Blogging Chances are if you own and operate a pool construction business or a swimming pool service and maintenance or commercial pool service business, you don’t have time or perhaps even the skill or desire to create content for your business. You’re […]