Who’s got time for that?! Well, when it comes to social media and interacting with your followers and community, you need to make time. Automation helps you get more done in less time and that could free you up to interact with those who are commenting and...
Bars, restaurants, meeting places, coffee shops — everything is closed or is take-out only. How do you keep connecting with customers during coronavirus if you can’t meet face-to-face and shake hands? You take to Zoom or Facebook live meetings and you...
Entrepreneurs understand that other entrepreneurs are on the business-centric social media platform, LinkedIn. Should you add LinkedIn publishing to your marketing plan? It may be a wise move. The reason we like LinkedIn publishing is that once you’ve published...
TikTok seems to be the biggest, latest and up and coming social media platform. Should TikTok be part of your marketing strategy? The answer is yes, no, and/or maybe. Your social media marketing strategy needs to be focused and you need to know WHY you want to be on a...
What are your social media efforts costing you? Are you paying a staff member to do your social media updates? Did you hire someone to do it for your company? What is your social media ROI? If you have never asked that question you should. Do you have metrics in place...
