Content is king. Today that is more true than ever before. Why? Because there is such a glut of information that you need to make yours stand out from the competition. You also need to make your content and your information more compelling than the rest so that you...
Entrepreneurs wear so many hats: niche expert, bookkeeper, sales person, office cleaner, receptionist, and so on. If one of the hats you’ve taken on is Social Media Marketing Expert for your company, you may want to step back and consider which of the tasks that...
Chances are you have heard of the change that Google implemented on April 21. In case you haven’t though, what the April 21 change was all about was that if your site is not “mobile friendly” it will not rank as well in a Google search as will a site...
Business owners should have email marketing as part of the tools in their marketing tool box. Why? Done correctly it can yield amazing results. The problem is that we find many business owners don’t use their email marketing, or their email list, to its fullest...
The title is not a trick question, it’s one we get asked on a regular basis, “Is blogging dead?” To which we answer, short and to the point, “No.” We can turn it around and ask, “Is marketing your business dead?” Chances are you would answer, short and to the point,...
The simple answer is no – search engine submission isn’t necessary, but it does speed up the rate of discovery by Google. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link...
