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Author Archives: Rex Richard

3 Tips For A Better Business Website In 2023

Your website is your 24/7 passive business card. Have you ever wondered if your website is working as hard for you as it…
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What Are The 4 Pillars Of Blogging?

Blogging is here to stay. If you weren’t already aware of that, it is one of the best ways to keep the content…
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What Are The Stages Of Business Growth?

Are you a pool industry professional in the new business phase? Are you going to open a swimming pool building or pool service…
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How To Get The Most Out Of Paid Social Media Ads

Social media and its ever-changing algorithms makes it hard to have your business posts found without resorting to paid ads. When you decide…
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Why Pool Industry Pros Need Online Reviews

Online business reviews for your pool business aren’t just “nice to have” Rex Richard explains why pool industry pros need online reviews. Whether…
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5 Tips For Writing Google Ad Copy

Whether you have a small marketing budget or a large marketing budget and believe me, Rex Richard knows that the “budget number” is…
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How To Market Your Pool Industry Business

Chances are if you own and operate a pool construction business or a swimming pool service and maintenance or commercial pool service business,…
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3 Reasons You Should Be Using Video

Would you rather read an article, listen to an audio or podcast or watch a video? Video remains king even if your audience…
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How To Get Your Pool Business Found Locally

Have you wondered how to get your pool business found locally? Local SEO (search engine optimization) is the holy grail for local swimming pool…
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How To Write Newsletter Content

Social media has a dirty little secret that you may not be aware of. What is it? If Facebook or Twitter or any…
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