By now you probably realize that blogging isn’t a fad that is going to fade away. Blogging is an ideal way to grow your business. Customers are online and make most of their purchasing decisions based on what they find out, read about you online before they ever...
In the past, business to consumer meant that the consumer had an idea of who might have been the person behind the brand, but there wasn’t always a face with the brand. Consider Pizza Hut — is there a face you can connect with that brand? Now think of...
Blogging and microblogging can be ideal ways to grow your business. Microblogging is typically performed on Twitter and Tumblr. You can blog on your own website or now there is the option to publish full length posts on LinkedIn on its publishing platform. Because...
Whether you’re selling widgets or information products or vehicles, you should have a marketing sales funnel in place. Why? Because it can take up to seven “touches” before a potential client makes a commitment and makes a purchase. These touches...
Give away your goods or services? I can hear you asking if you’ve read that correctly. I need you to take a deep breath and stick with me because there are instances in which giving away a sample of your goods or services just might garner you more clients and...
