SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with...
For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now discounts all reciprocal links. The algorithm has been altered to identify the exchange of links by two parties for the...
What are some social media marketing laws you, as an entrepreneur, should follow? There are a few and while you may follow all of them, some of them, or none of them you do want to remember that when you’re on social, be certain you’re sharing information...
In the online world, content is king, but your keywords are what will get you and your site found. While you certainly don’t want to keyword stuff your blog posts, you do want to use keywords with reasoned forethought and for a purpose. How can you determine...
SEO — search engine optimization — is something that all business owners and website developers should pay attention to. It is the practice that could help your business be found, or if not used correctly could cause your business and your site to languish...
Does your business lend itself to photos and to images? Many businesses do — dog grooming, swimming pool construction, graphic design, cake decorating, etc. — if you have a business that can be shared through photographs, you should be utilizing the power...
