What is your 24/7/365 calling card to the world? It’s your website. Is your website working for you while you’re sleeping? Because the Internet has transformed the way businesses do business, you need to have a website that works for you even when...
What is an asset that you have in your business — right now — that is more valuable than gold? If you said, “my email list!” you are correct! There is nothing more valuable to a business owner than the trust of someone who has put his or her...
It’s nothing new, but “video is where it’s at” for many marketers and many savvy business owners as well. I know that myself and my staff are on Periscope and are experimenting with that new medium. Periscope connects to your Twitter account...
Whether you’re selling widgets or information products or vehicles, you should have a marketing sales funnel in place. Why? Because it can take up to seven “touches” before a potential client makes a commitment and makes a purchase. These touches...
Are you using Twitter for your business? If not you could be missing an opportunity to interact with those in your industry and to connect with potential clients. As of March 2015 there were 289,000,000 active Twitter users. Chances are your audience is there too! If...
Give away your goods or services? I can hear you asking if you’ve read that correctly. I need you to take a deep breath and stick with me because there are instances in which giving away a sample of your goods or services just might garner you more clients and...
