It’s always easy to talk about “best practices,” but today we want to talk about social media worst practices. These are social media snafus you want to avoid. Don’t have all of your social media updates be pushed out by a post scheduler. When every post your...
SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with...
For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now discounts all reciprocal links. The algorithm has been altered to identify the exchange of links by two parties for the...
Why Isn’t Your SEO Working? Your website may have been chugging along, getting great rankings for time on page and unique visitors but now you’re wondering why isn’t your SEO working? There are myriad factors that could lead to a drop in your...
Social media terms you should know to maximize your online efforts. Social media is a moving target. Just as you learn one style or format or even a “best practice” the gurus change something or Google revamps its algorithm and everything you’d...
Social media can help expand your business and its reach without your having to leave the comfort of your home. Social media, though can be a way in which business owners can stumble especially if they fail to post to social or fail to respond to those who...
