Social media has a dirty little secret that you may not be aware of. What is it? If Facebook or Twitter or any social platform decides to shut you down — and they can and do — very arbitrarily I might add. You have lost all your followers, connections and...
Remember that almost twenty-four hour period in 2021 when Facebook was inaccessible? Did you go into panic mode because you couldn’t make sales or interact with potential customers? Did you worry that all the time, money and effort you’d put into your...
Do you know what customer experience optimization — or as we call it User Experience Optimization (UXO) — and why it matters to your site and to the overall “feeling” a visitor gets when he or she comes to your website? If you aren’t sure...