It’s nothing new, but “video is where it’s at” for many marketers and many savvy business owners as well. I know that myself and my staff are on Periscope and are experimenting with that new medium. Periscope connects to your Twitter account...
Did you know that if you write a catchy headline for your email marketing materials that more people will read it? This shouldn’t come as a surprise, but there are many email marketers who seem to forget this fundamental fact. Just as a great headline will draw you...
By now you probably realize that blogging isn’t a fad that is going to fade away. Blogging is an ideal way to grow your business. Customers are online and make most of their purchasing decisions based on what they find out, read about you online before they ever...
In the past, business to consumer meant that the consumer had an idea of who might have been the person behind the brand, but there wasn’t always a face with the brand. Consider Pizza Hut — is there a face you can connect with that brand? Now think of...
Blogging and microblogging can be ideal ways to grow your business. Microblogging is typically performed on Twitter and Tumblr. You can blog on your own website or now there is the option to publish full length posts on LinkedIn on its publishing platform. Because...
