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Add LinkedIn Publishing To Your Marketing Plan
Entrepreneurs understand that other entrepreneurs are on the business-centric social media platform, LinkedIn. Should you add LinkedIn publishing to your marketing plan? It may be a wise move. The reason we like LinkedIn publishing is that once you've published your...
Should TikTok Be Part Of Your Marketing Strategy?
TikTok seems to be the biggest, latest and up and coming social media platform. Should TikTok be part of your marketing strategy? The answer is yes, no, and/or maybe. Your social media marketing strategy needs to be focused and you need to know WHY you want to be on a...
What Is Your Social Media ROI?
What are your social media efforts costing you? Are you paying a staff member to do your social media updates? Did you hire someone to do it for your company? What is your social media ROI? If you have never asked that question you should. Do you have metrics in place...
Why Your Business Needs A Blog In 2020
We know we've asked this question before, "are you blogging for your business?" There are many individuals and business owners who start a business blog and don't keep up with it. There are still others who have been sitting on the sidelines without a blog. We have...
Are You Using TikTok?
Is TikTok here to stay? Are you using TikTok? Is it a platform that will benefit your business? Is TikTok the "new" Periscope? Remember Periscope? We don't know what the staying power of TikTok is, but there are more than 800 million users and many of them are...
How Powerful Is Your Local SEO?
Are customers walking through your doors? If not, you need to understand that enhancing your local SEO (search engine optimization) could be the difference between an "open" sign in the door or a "closed sign. How powerful is your local SEO? One way to test your...