When you talk about your business at a networking event, do potential clients immediately associate your business name with your brand? If you don’t know what I mean think about Nike or McDonald’s – you had an immediate response to those names,...
If your business uses social media “correctly” it can easily connect with its target market, can help generate leads and could potentially help you build a relationship so you can turn those leads into sales. What should you know before your business...
If your business still hasn’t embraced blogging, I urge you to do that because with the ever changing face of Google Analytics and search engines discovering your site, blogging can help put you on the top of the page and help you edge out your competitors who...
Social media is here to stay. Chances are this doesn’t come as a surprise, but if you are still struggling with content creation and with using social media — in all its iterations — to your business’s full advantage, here are some more ideas...
Rumor has it that Twitter will be adding to its 140 character limit making it easier to share longer updates. Whether that is a benefit for those who use Twitter for marketing remains to be seen. If you’re not using Twitter for your business, you’re missing out on a...
