Are you an entrepreneur who thinks that social media and blogging and email marketing is a “passing fad”? In case you haven’t noticed, the companies that are soaring and your competitors who are outpacing you are likely embracing and using social media to its greatest...
Is there a magic wand you can wave that will help your marketing sing? Is there such a thing as marketing magic? Well there’s no magic wand or silver bullet, but there are steps you can take to make your marking efforts more effective. Here are my best practice...
LinkedIn is an ideal place for a business owner to interact and connect with other business owners. As with other social media platforms, though, there is etiquette that you need to adhere to. Yes, LinkedIn is a more “business appropriate” platform than is...
There’s been a lot of buzz recently about “telling your business story.” What exactly is that? It’s more than your elevator speech. It’s more than a list of your credentials and accomplishments and awards won. If you have heard about...
We’ve mentioned before that having a company newsletter is something that all business owners should aspire to. Why? Because it helps you stay in touch with current clients, reaches out to individuals who are on your list but who may not yet be clients. A...
