Entrepreneurs understand that other entrepreneurs are on the business-centric social media platform, LinkedIn. Should you add LinkedIn publishing to your marketing plan? It may be a wise move. The reason we like LinkedIn publishing is that once you’ve published...
TikTok seems to be the biggest, latest and up and coming social media platform. Should TikTok be part of your marketing strategy? The answer is yes, no, and/or maybe. Your social media marketing strategy needs to be focused and you need to know WHY you want to be on a...
What are your social media efforts costing you? Are you paying a staff member to do your social media updates? Did you hire someone to do it for your company? What is your social media ROI? If you have never asked that question you should. Do you have metrics in place...
We know we’ve asked this question before, “are you blogging for your business?” There are many individuals and business owners who start a business blog and don’t keep up with it. There are still others who have been sitting on the sidelines...
Is TikTok here to stay? Are you using TikTok? Is it a platform that will benefit your business? Is TikTok the “new” Periscope? Remember Periscope? We don’t know what the staying power of TikTok is, but there are more than 800 million users and many...