When is the last time your subscribers heard from you? If you’re hesitating or if you truly have to think back, then it’s been far too long. Is your newsletter list stale? It is if it’s been weeks or months or longer since you’ve sent them a...
Blogging is not dead. That’s not what we are saying, what we are saying is that podcasts are the new up and coming way to reach your audience. Should you start a podcast? The simple answer is — if it fits into your overall marketing plan. If you...
Have you ever heard the phrase about not building your business on “rented ground”? If you haven’t let me explain. When you put all of your content onto Facebook, Twitter or other social platforms you are building your business and your following on...
Just as your business can’t — and shouldn’t — be everything to everyone you simply don’t have time to do all of the social media platforms that are available, do you? Sure, you can hire someone, but how much do you want to pay and how...
Do you ever give anything away gratis? Do you offer samples? Trial offers? A complementary conversation/consultation with you? Information products? Have you ever wondered how giving it away for free may grow your biz? Give away your goods or services? Why would I do...
Is your business interacting on Instagram? If you have found that your potential clientele isn’t on Instagram it may not make sense from a business and marketing strategy. Although we do recommend grabbing your company and brand name on social platforms simply...
