Utilizing social media effectively and efficiently is a task that entrepreneurs need to understand. There will come a time though when you will be asking, “should you outsource your social media?” That time may come when you’re simply too busy with the core competency...
What has your blog content done for you lately? If you’re scratching your head and asking yourself the same thing. We have ways to show you how to optimize your content so it does some work for you. After all, if you’ve written it or have paid someone to...
Twitter is either loved or hated by marketers and business owners alike. Are you using Twitter ‘correctly’? It’s a question many business owners ask themselves. Should you be sharing content there? Just retweeting others? Is anyone even reading your...
How well are you handling and managing your social media conversations? Are you making the most of your social media marketing dollars? Do you get to the end of the month and look at what you’ve spent and wonder, “was it worth it?” No matter what...
Writing effective ad copy is just as important as writing effective blog copy — maybe even more because you’re putting more money behind your ads, probably. How to write Google ad copy that converts to sales is an important part of how you allocate your...