As an entrepreneur you can’t be all things to all people nor should you try. As an entrepreneur, too, you can’t be on all social platforms and work them effectively. How entrepreneurs can build their social following without spreading yourself too thin....
When you look at your website and blog do you notice that you have a lot of blog posts? If you’ve been writing for any length of time, you will have built up a library of posts. Are your old posts helping move your business forward? Have you ever wondered how to...
Thought leaders are made, not born. One way we have found to become a thought leader is to use content to become one. If you’re not using your blog as a platform to build your expertise and your standing as the go-to expert in your field you are missing a very...
When we talk with business owners — many of whom don’t consider themselves bloggers — we explain that even if you’re not a blogger, you need to work with a blogger to help spread the word about you, your work and to help you reach your ideal...
We all make mistakes. We’re human after all. But there are some social media mistakes you will want to avoid. If you’re making them right now, put a new strategy in place and address them before you make another post. Are You Making These Social Media...